The People Behind the Machines: Customer Service Engineer Spotlight

Will Baldwin

Will Baldwin

Will Baldwin is Director of Service Solutions at Centella, a Siemens Healthineers Advanced Partner serving healthcare facilities across Florida since 1967. Will drives Centella's service sales efforts with extensive experience in healthcare technology, service operations, and Healthcare Technology Solutions (HTS) sales. He helps healthcare facilities identify the right service agreements and imaging support solutions for their needs.

Will partners with hospital administrators, radiology directors, and biomedical engineering teams to identify service solutions that minimize downtime and protect clinical output. His experience runs the full range of imaging service, from MRI maintenance and CT scanner deployments to the mobile imaging logistics that keep facilities running smoothly.

Will brings deep technical knowledge of Siemens Healthineers imaging platforms to every service sales conversation. That includes hands-on familiarity with the MAGNETOM MRI portfolio, NAEOTOM Alpha photon-counting CT, and Cios mobile C-arm systems, helping healthcare facilities make confident, informed decisions about their imaging service needs.

Read Less →

At Centella, technology excels thanks to the incredible people behind it. Our customer service engineers are more than technical experts—they’re problem-solvers, collaborators, and trusted partners to healthcare providers. Their dedication ensures that imaging systems run smoothly, allowing patients to receive timely care and providers to remain confident in their technology.

It’s why 9 out of 10 customers would recommend us—and why 100% of our customers rate us the same or better than our competitors.

Wilmer Vento – CT & Molecular Imaging

“Being [one of the people] behind the technology means we’re the bridge between the system and real-world patient care.”

Wilmer, a three-year veteran of Centella, thrives on preparation. Before every call, he reviews logs, talks with the customer, and ensures he has the right tools to resolve issues quickly.

One standout moment occurred at a children’s hospital, when a CT tube malfunctioned during a busy schedule. Wilmer coordinated for a part to be delivered and had the system running within an hour—minimizing disruption for staff and patients alike.

“Our customers trust us because they know we care. It’s not just technical support; it’s enabling patient care.”

Roylan Mendez – MRI

“From day one, I felt like family. If you have a problem at home, you can take care of it first, then focus on work.”

Roylan joined Centella just a year ago, and quickly saw how the company’s people-first culture translates into service. During a complex MRI installation involving six engineers, his team completed the project a full month ahead of schedule. That efficiency allowed providers to start scanning patients earlier, maximizing the value of their investment and keeping patient schedules on track.

“Staying calm, being prepared, and building relationships—those are the keys to great service,” Roylan notes. His focus on preparation, teamwork, and clear communication ensures that even large, multi-person projects run smoothly.

Karel Tabares – MRI

“From day one, I felt like family. If you have a problem at home, you can take care of it first, then focus on work.”

Roylan joined Centella just a year ago and quickly saw how the company’s people-first culture translates into service. During a complex MRI installation involving six engineers, his team completed the project a full month ahead of schedule. That efficiency allowed providers to start scanning patients earlier, maximizing the value of their investment and keeping patient schedules on track.

“Staying calm, being prepared, and building relationships—those are the keys to great service,” Roylan notes. His focus on preparation, teamwork, and clear communication ensures that even large, multi-person projects can run smoothly.

Rashel Antigua – Mammography & Ultrasound

“It’s not just about fixing equipment. It’s about giving the customer trust and making them feel valued and supported.”

Specializing in mammography and ultrasound, Rashel brings empathy and persistence to her work. Once, during a multi-day mammography service call, she collaborated closely with a mentor and the customer to resolve a challenging software issue.

The result wasn’t just a functioning system—but a greater level of trust in the relationship.

“Being [one of the people] behind the technology means supporting healthcare professionals and helping people. Every machine we service contributes to patient care.”

Why Service Matters

Whether it’s CT, MRI, ultrasound, mammo, or other systems, Centella customer service engineers continue to embody preparation, empathy, and collaboration. Their work keeps downtime low, patient schedules on track, and builds trust with the teams and hospitals we support.

That’s the real value of Centella service—our engineers help hospitals run smoothly and give teams the confidence to focus on what really matters: patient care.

Want to learn more about how Centella service can support your team? Connect with your local AE.

How Can We Help?

Serving Florida healthcare facilities since 1967. Whether you need equipment sales, service agreements, or general guidance, our team is ready to help you optimize your imaging technology.

Select Your Interest
Drag & Drop Files, Choose Files to Upload
Opt In