Broward Health Case Study

Will Baldwin

Will Baldwin

Will Baldwin is Director of Service Solutions at Centella, a Siemens Healthineers Advanced Partner serving healthcare facilities across Florida since 1967. Will drives Centella's service sales efforts with extensive experience in healthcare technology, service operations, and Healthcare Technology Solutions (HTS) sales. He helps healthcare facilities identify the right service agreements and imaging support solutions for their needs.

Will partners with hospital administrators, radiology directors, and biomedical engineering teams to identify service solutions that minimize downtime and protect clinical output. His experience runs the full range of imaging service, from MRI maintenance and CT scanner deployments to the mobile imaging logistics that keep facilities running smoothly.

Will brings deep technical knowledge of Siemens Healthineers imaging platforms to every service sales conversation. That includes hands-on familiarity with the MAGNETOM MRI portfolio, NAEOTOM Alpha photon-counting CT, and Cios mobile C-arm systems, helping healthcare facilities make confident, informed decisions about their imaging service needs.

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Faced with a gap in service provision, Broward Health required a reliable partner to manage their non-contracted imaging equipment. Their existing contracts covered equipment from original equipment manufacturers (OEMs), such as Siemens, Philips, GE, and Hologic, but a significant portion remained unsupported.

Read more about how Centella worked with Broward Health to extend our services to the entire range of Broward Health’s imaging equipment and provide Healthcare Technology Solutions to meet their needs.

Broward Health Case Study

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